Secrets to Growing a Strong Personal Brand

personal brand

As the web trends more and more towards social networking, your personal brand is becoming increasingly more important. People are sharing things about you, videos of you, articles written by you day in and day out. There’s no way to really know who’s being exposed to you and your work. Think of your personal brand […]

How to Find Your USP

Differentiate

Finding your Unique Selling Proposition (USP) is a crucial step in setting your business apart from the competition and attracting your target audience. Here are some steps to help you discover your USP: Identify Your Target Audience: Start by clearly defining your ideal customers or clients. Understand their needs, preferences, pain points, and aspirations. Your […]

Attract: 57 Ways to Build Your Email List

build your audience

As we’ve just passed into the new year, I’m putting the finishing touches on my annual plan. One of my primary goals for this year is to attract more people into my community who are looking for the types of offerings I have and those I plan to create.  That led me to create a list […]